Time, money and energy just keep slipping away? Again?

Still not working the way it should?

You know your business works differently. You've paid a lot of money for a (yet another?) system. Then they told you "you need to adapt to it". But nobody likes it and nobody uses it. Sound familiar?

This is the third one already...

You thought it would change everything

But now you have more admin work than before. And you still can't get a clear picture of your business.

The CRM doesn't work: Because your sales process isn't linear. You have custom deals, special terms, returning clients with different workflows. And the CRM? It's a template. That doesn't really fit anyone.
The ERP is too complicated: 300 features, 250 of which you'll never use. But you're paying for them, they're there, they're in the way. And when you need something simple, they say "it can't do that". Or "you need a separate module for that".
The inventory system doesn't manage inventory: Because you have lot numbers, serial numbers, supplier-specific codes, internal codes, customer codes. And the "simple" system? Product and quantity. That's it. :(
And meanwhile, Excel: You're still working in Excel. Because the new system can't produce that one report you actually need. So you're doing everything twice again.

The real problem

Why does this keep happening?

Because most software isn't built for you. You're built for it.

Off-the-shelf solutions: A factory gives everyone the same thing. It doesn't care how you work. You adapt to the software. Not the other way around.
"Configuration" they promised: Five checkboxes and three dropdown menus is not personalisation. The truth is, the system was never built around your processes.
They say it's "industry best practice": But your competitive advantage is precisely that you're different. And now you're going to give that up because of a software?
Then comes the disappointment: A lot of money, a lot of time, a lot of energy. And the result? You're still calculating by hand, still double-entering data, still no clear overview.

We do it differently

We don't give you a box. We don't give you Donkey software. We give you a platform.

The difference? The platform is built around you. You don't adapt. Donkey adapts.

Process-first thinking: We talk through how you work NOW. We don't tell you "this is how it should be". We ask: "how does it actually work?"
Truly unique: Not multi-tenant. Not the same system as everyone else. Yours. Your processes. Your logic. Your data structure.
Not set in stone: If you realise mid-way that something needs to change, we change it. Because this isn't a box you bought. It's a tool you use.
Not an invoicing tool, not a CRM, not an inventory system: But whatever you need. If in your business a sale isn't an invoice but an event in a process — then that's how it works with us too.

AI. A must-have. But not a magic wand.

It's 2026. Have you subscribed to AI tools too?

Have you bought a $20 AI assistant? Does it work? Do you actually use it? Or is it sitting on your dashboard, you open it occasionally, type something in, then go back to Excel because it's faster?

Have you bought a prompt template pack? And do you actually use it? Or is it sitting in a folder, you dig it out occasionally, paste it in, but end up rewriting it yourself because it doesn't work the way it should?

That's not AI, that's just something you're losing time and money on, because it doesn't know your business:

It doesn't know how your processes work
It can't see your data, it doesn't work from it
It doesn't understand the context, nobody told it
It wasn't built for you — it was built for everyone else

So every single time, YOU have to do the work. And that costs time. So where's the gain? Or are you just riding the hype train?

With us it's different (if you want it)

AI integration is optional

But if you want it, we give you something that ACTUALLY works:

Built-in RAG: The AI knows YOUR data. YOUR processes. YOUR context. Of course only what it's allowed to see, not everything. It works from that — tailored to you. Not a template, built individually.
Real automation: Not "prompt writing". It actually does what it needs to do on its own, built into the system.
Set it and forget it: We configure it once. Then it runs. And you gain time. For real.

Examples:

Project summary based on your partner's data, your products, CRM records, contacts, project events and tasks. One click. Can your current system do that?
Product description generation. Based on the product name, category, SKU and type — in YOUR tone of voice, automatically. And it uploads to your webshop. Can your current system do that too?

Don't want it → no problem. The platform works just as well without it.

Want it → it'll be something you've only read about but never actually experienced. Once you have it, you'll use it, and you'll end up loving it.

Important! This is not for everyone — seriously.

We mean it. If any of the following doesn't sit right with you, we're probably not on the same wavelength.

It takes time and effort: A custom solution doesn't grow on trees. It requires thinking, planning processes together, and working collaboratively on the outcome. This is not "install and go".
It costs money: It's not cheaper than an off-the-shelf solution. Why? Because it's YOURS. And that has a price. But Donkey is an investment, not an expense.
It's not a "nice to have": If it's just "would be cool" but doesn't really hurt — wait a bit longer. We work with those who've already been burned, or who haven't but KNOW they need something different.
Commitment is required: Once we've agreed, written it down, planned it — that's what we do. If the plan turns out to be wrong, we fix it. But we don't change our minds, and we ask the same of you.

Is this for you?

If you recognise yourself, let's talk

We work with people who already know what they DON'T want. And who are ready to invest in getting something they DO want — even if they can't fully articulate it yet.

You've already tried an off-the-shelf solution: CRM, ERP, inventory system, anything. And you realised it doesn't work the way you do.
You can see that your processes are unique: That's not a weakness — it's the value of your business! It's your real competitive edge. You've just had to give it up because of software limitations until now.
You have the budget and the energy: You're not looking for the cheapest option. You're looking for the one that fits you best. You're willing to invest to get it done properly.
You're currently considering your third software: Or you've already bought it. And you know this one won't be it either. But you want something that ACTUALLY works.

If you've made it this far and you were nodding along

Then we probably understand each other. Let's talk. We won't promise anything. We'll discuss where things stand. We'll tell you how we see it. And we'll decide together whether it makes sense to work together.

Yes, let's talk Show me what you can do